I’m a highly creative Senior Copywriter and Journalist—a maker who lives and breathes all things digital. While in-house at Netflix and Airbnb, I produced conversational, strategically sound content that did what it was supposed to do. With experience on various continents, I’ve won an award or two and have a ten-year track record of producing research-based copy in super fast-paced environments with deadlines due yesterday. I'm also immensely passionate about my craft because I have to love what I do.
In my roles as Head of Content and Senior Copywriter, I’ve lead a multilingual editorial team and conceptualized creative for online, social, mobile, print, and more—all while producing emotionally-resonant copy that straddles the line between art and science. Over the past decade, I’ve called Germany, France, England, and Scotland home, while relying on my Native English copywriting skills to craft content that speaks to diverse audiences across locales.
Translating research into powerful storytelling brings me joy, which probably explains why my journalism has been published in international media publications like USA Today, The Christian Science Monitor, and Deutsche Welle, one of Germany's foremost news organizations. I obtained my Bachelor’s degree in Journalism from Emerson College and completed my Master's in Linguistics at The University of Edinburgh—because the science of wordcraft is fascinating.
And when I'm not applying myself to all things content creation, you can find me working on my forthcoming book about the blues, or binge reading anything by Octavia Butler.
Here's the quick-and-dirty for all you skimmers:
Copywriter, UX writer and journalist with a decade of experience in the U.S. and Europe at global brands like Netflix, Airbnb, and 23andMe
Adept at crafting pitch-perfect copy in a variety of media including online, mobile, print, social media and more
Highly skilled at crafting conceptually clear, strategically sound narratives that elicit action or emotion
A friendly collaborator who skillfully aligns with devs, fellow creatives, executives, and external clients
An eye for detail and a knack for excelling in frenetically-paced environments
I’ve written every type of content for Consumer, Healthcare, Design, Tech, Entertainment and SaaS brands around the world
Happy to work in the trenches alongside a team and to lead junior creatives